Preface: Why every entrepreneur needs this book instead of the other 93,210 books on entrepreneurship
Introduction: 25 key action steps (plus one) for every entrepreneur
Translate your idea into a compelling business model
Craft a lean business plan to serve as your venture's road map
Find and know your competitors
Allocate the equity in your startup
Build a minimum viable product and validate your plan with customers
Establish your brand with online public profiles
Network effectively with the entrepreneurial ecosystem
Incorporate your company for protection and investment
"Lawyer up" the right way
Recruit your board of directors and advisors
Select an accountant and an accounting system
Establish and manage your credit profile
Open bank, credit card, and merchant accounts
Choosing your key technologies, platforms, and vendors
Measure your business with data analytics
Round out your team with employees and freelancers
Establish a stock option plan to incentivize your team
Understand the funding process and what investors want to see
Nurture your investor pipeline
Crowdfunding and online platforms
Survive the term sheet negotiation and investor due diligence
Get the most from your investors, now and in the future
Understand your company's valuation
Keep your eye on the exit and reap the benefits of success.